Un fallo en producci\u00f3n no solo afecta procesos internos: da\u00f1a la confianza de los usuarios. Por eso, la implementaci\u00f3n de Testing Manual y Testing Automatizado es clave para mejorar la experiencia digital. El testing manual permite evaluar la usabilidad, navegabilidad y dise\u00f1o de las aplicaciones. Por su parte, el testing automatizado asegura que las funcionalidades […]<\/p>\n","protected":false},"author":2,"featured_media":729,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,4],"tags":[],"class_list":["post-727","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-geko","category-nuevas-tecnologias"],"yoast_head":"\n
El rol del Testing Manual y Testing Automatizado en la experiencia del cliente - Digital Geko | Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El rol del Testing Manual y Testing Automatizado en la experiencia del cliente - Digital Geko | Blog\" \/>\n<meta property=\"og:description\" content=\"Un fallo en producci\u00f3n no solo afecta procesos internos: da\u00f1a la confianza de los usuarios. Por eso, la implementaci\u00f3n de Testing Manual y Testing Automatizado es clave para mejorar la experiencia digital. El testing manual permite evaluar la usabilidad, navegabilidad y dise\u00f1o de las aplicaciones. Por su parte, el testing automatizado asegura que las funcionalidades […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Geko | Blog\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-21T16:41:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-21T16:44:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/digitalgeko.com\/blog\/wp-content\/uploads\/2025\/08\/Imagen-BLOG-GEKO-83.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Alejanda Castillo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alejanda Castillo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/\"},\"author\":{\"name\":\"Alejanda Castillo\",\"@id\":\"https:\/\/digitalgeko.com\/blog\/#\/schema\/person\/b2f93aa7d536e90c0ccede17f6a5b170\"},\"headline\":\"El rol del Testing Manual y Testing Automatizado en la experiencia del cliente\",\"datePublished\":\"2025-08-21T16:41:31+00:00\",\"dateModified\":\"2025-08-21T16:44:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/\"},\"wordCount\":174,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/digitalgeko.com\/blog\/wp-content\/uploads\/2025\/08\/Imagen-BLOG-GEKO-83.png\",\"articleSection\":[\"Digital Geko\",\"Nuevas Tecnolog\u00edas\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/\",\"url\":\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/\",\"name\":\"El rol del Testing Manual y Testing Automatizado en la experiencia del cliente - Digital Geko | Blog\",\"isPartOf\":{\"@id\":\"https:\/\/digitalgeko.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/digitalgeko.com\/blog\/wp-content\/uploads\/2025\/08\/Imagen-BLOG-GEKO-83.png\",\"datePublished\":\"2025-08-21T16:41:31+00:00\",\"dateModified\":\"2025-08-21T16:44:08+00:00\",\"author\":{\"@id\":\"https:\/\/digitalgeko.com\/blog\/#\/schema\/person\/b2f93aa7d536e90c0ccede17f6a5b170\"},\"breadcrumb\":{\"@id\":\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#primaryimage\",\"url\":\"https:\/\/digitalgeko.com\/blog\/wp-content\/uploads\/2025\/08\/Imagen-BLOG-GEKO-83.png\",\"contentUrl\":\"https:\/\/digitalgeko.com\/blog\/wp-content\/uploads\/2025\/08\/Imagen-BLOG-GEKO-83.png\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/digitalgeko.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"El rol del Testing Manual y Testing Automatizado en la experiencia del cliente\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/digitalgeko.com\/blog\/#website\",\"url\":\"https:\/\/digitalgeko.com\/blog\/\",\"name\":\"Digital Geko | Blog\",\"description\":\"Explore emerging technologies and nearshore software development outsourcing services with the potential to greatly enhance your company.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/digitalgeko.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/digitalgeko.com\/blog\/#\/schema\/person\/b2f93aa7d536e90c0ccede17f6a5b170\",\"name\":\"Alejanda Castillo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/digitalgeko.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/491c3319502956eab642ce5c0ef8f210?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/491c3319502956eab642ce5c0ef8f210?s=96&d=mm&r=g\",\"caption\":\"Alejanda Castillo\"},\"description\":\"editora de contenido para el blog\",\"sameAs\":[\"http:\/\/digitalGeko.com\/blog\/\"],\"url\":\"https:\/\/digitalgeko.com\/blog\/author\/acastillo\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"El rol del Testing Manual y Testing Automatizado en la experiencia del cliente - Digital Geko | Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/","og_locale":"es_ES","og_type":"article","og_title":"El rol del Testing Manual y Testing Automatizado en la experiencia del cliente - Digital Geko | Blog","og_description":"Un fallo en producci\u00f3n no solo afecta procesos internos: da\u00f1a la confianza de los usuarios. Por eso, la implementaci\u00f3n de Testing Manual y Testing Automatizado es clave para mejorar la experiencia digital. El testing manual permite evaluar la usabilidad, navegabilidad y dise\u00f1o de las aplicaciones. Por su parte, el testing automatizado asegura que las funcionalidades […]","og_url":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/","og_site_name":"Digital Geko | Blog","article_published_time":"2025-08-21T16:41:31+00:00","article_modified_time":"2025-08-21T16:44:08+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/digitalgeko.com\/blog\/wp-content\/uploads\/2025\/08\/Imagen-BLOG-GEKO-83.png","type":"image\/png"}],"author":"Alejanda Castillo","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Alejanda Castillo","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#article","isPartOf":{"@id":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/"},"author":{"name":"Alejanda Castillo","@id":"https:\/\/digitalgeko.com\/blog\/#\/schema\/person\/b2f93aa7d536e90c0ccede17f6a5b170"},"headline":"El rol del Testing Manual y Testing Automatizado en la experiencia del cliente","datePublished":"2025-08-21T16:41:31+00:00","dateModified":"2025-08-21T16:44:08+00:00","mainEntityOfPage":{"@id":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/"},"wordCount":174,"commentCount":0,"image":{"@id":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#primaryimage"},"thumbnailUrl":"https:\/\/digitalgeko.com\/blog\/wp-content\/uploads\/2025\/08\/Imagen-BLOG-GEKO-83.png","articleSection":["Digital Geko","Nuevas Tecnolog\u00edas"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/","url":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/","name":"El rol del Testing Manual y Testing Automatizado en la experiencia del cliente - Digital Geko | Blog","isPartOf":{"@id":"https:\/\/digitalgeko.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#primaryimage"},"image":{"@id":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#primaryimage"},"thumbnailUrl":"https:\/\/digitalgeko.com\/blog\/wp-content\/uploads\/2025\/08\/Imagen-BLOG-GEKO-83.png","datePublished":"2025-08-21T16:41:31+00:00","dateModified":"2025-08-21T16:44:08+00:00","author":{"@id":"https:\/\/digitalgeko.com\/blog\/#\/schema\/person\/b2f93aa7d536e90c0ccede17f6a5b170"},"breadcrumb":{"@id":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#primaryimage","url":"https:\/\/digitalgeko.com\/blog\/wp-content\/uploads\/2025\/08\/Imagen-BLOG-GEKO-83.png","contentUrl":"https:\/\/digitalgeko.com\/blog\/wp-content\/uploads\/2025\/08\/Imagen-BLOG-GEKO-83.png","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/digitalgeko.com\/blog\/digital-geko\/el-rol-del-testing-manual-y-testing-automatizado-en-la-experiencia-del-cliente\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/digitalgeko.com\/blog\/"},{"@type":"ListItem","position":2,"name":"El rol del Testing Manual y Testing Automatizado en la experiencia del cliente"}]},{"@type":"WebSite","@id":"https:\/\/digitalgeko.com\/blog\/#website","url":"https:\/\/digitalgeko.com\/blog\/","name":"Digital Geko | Blog","description":"Explore emerging technologies and nearshore software development outsourcing services with the potential to greatly enhance your company.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/digitalgeko.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/digitalgeko.com\/blog\/#\/schema\/person\/b2f93aa7d536e90c0ccede17f6a5b170","name":"Alejanda Castillo","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/digitalgeko.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/491c3319502956eab642ce5c0ef8f210?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/491c3319502956eab642ce5c0ef8f210?s=96&d=mm&r=g","caption":"Alejanda Castillo"},"description":"editora de contenido para el blog","sameAs":["http:\/\/digitalGeko.com\/blog\/"],"url":"https:\/\/digitalgeko.com\/blog\/author\/acastillo\/"}]}},"_links":{"self":[{"href":"https:\/\/digitalgeko.com\/blog\/wp-json\/wp\/v2\/posts\/727","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalgeko.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digitalgeko.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digitalgeko.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalgeko.com\/blog\/wp-json\/wp\/v2\/comments?post=727"}],"version-history":[{"count":2,"href":"https:\/\/digitalgeko.com\/blog\/wp-json\/wp\/v2\/posts\/727\/revisions"}],"predecessor-version":[{"id":732,"href":"https:\/\/digitalgeko.com\/blog\/wp-json\/wp\/v2\/posts\/727\/revisions\/732"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalgeko.com\/blog\/wp-json\/wp\/v2\/media\/729"}],"wp:attachment":[{"href":"https:\/\/digitalgeko.com\/blog\/wp-json\/wp\/v2\/media?parent=727"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digitalgeko.com\/blog\/wp-json\/wp\/v2\/categories?post=727"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digitalgeko.com\/blog\/wp-json\/wp\/v2\/tags?post=727"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}} ![\"\"](\"https:\/\/digitalgeko.com\/blog\/wp-content\/uploads\/2025\/08\/Imagen-BLOG-GEKO-84-1024x576.png\")
<\/figure>\n","protected":false},"excerpt":{"rendered":"